Open video theater · Open player in a new tab

Product Videos

Surgere Technology Fusion Video

A buyer does not struggle to find a slide that says visibility. They struggle to picture two different tracking technologies as one system on a real floor. Surgere's video does not explain the product from a podium. Nobody speaks. It puts the idea on a warehouse. Containers and a pallet are tied together as one hierarchy. A reader on the forklift tells the operator what was just identified. A point at the door keeps an asset tracked when it leaves. The cards say what the combination is for: full supply chain visibility, from the item on the shelf to the moment it goes out the door. Another company hiring Beacon for this kind of video is buying a product explanation a prospect can follow with the sound off. The work is the picture. The words sit on the work, in the order a buyer asks the question. What are you combining, where does it live, and what happens at the door. Surgere did not need a voice reading a comparison chart. They needed the floor to show how the pieces belong together. That is what this video is for.