Music Videos
Back 2 Eden – Red Caboose Alliance Promo Video
A group with a cause does not always get a narrator. Sometimes it gets a song, and the song has to do the asking. This promo for the Red Caboose Alliance is under a minute. The vocal does not list a date or a donation line. It sings about a choice you cannot redo, about locking the door and tossing the key, and about leaving the past where it belongs. The line it keeps coming back to is move on. That is a music video doing the work of a promo. The next customer is not buying a testimonial cut. They are buying a short piece where the lyric is the message, so a name can sit on a page or a post without a voiceover script beside it. Another group hiring Beacon for a promo like this is buying a minute of song that can travel where a speech cannot. What is sung here is about moving on. It is not a calendar of events. The alliance did not need an announcer to explain itself. They needed the song. That is what this video is for.
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THE VIDEO
00:58 · Landscape format
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