17 videos every manufacturer needs

Stiffwitch Road Repair Broom Video

A crack filled over grit does not stay filled. UNIQUE needed a video that treats the broom as part of the repair, not a leftover tool in the truck. Beacon made that point in a little over a minute. The video says the rounded head gets into narrow cracks and holes so the repair starts on a clean surface. That is the product's claim. It is not a Beacon field result. The video gives a crew the reason to pull this broom before the filler goes down. Another company hiring Beacon for a small-tool video is buying a page for a product that usually rides along with the pail. STIFFWITCH is the broom that reaches the crack a shop broom misses. A catalog line can say polypropylene bristles and a long handle. A foreman about to pour filler usually will not read that far. The video can. It can sit next to the crack filler, in a dealer order guide, or in the same email as the material. UNIQUE did not need a longer spec on a broom. They needed the crew to see that the repair starts with a clean crack. That is what this video is for.

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[00:00.000] When it comes to repairing pavement or potholes, you can make those repairs faster and easier by using unique Stiff Witch Road Broom to clean out debris and loose material before making those repairs. [00:21.160] Similarly, if you're filling and sealing cracks in pavement surfaces, the Stiff Witch Road Broom is perfect for getting into those tight areas and giving you clean, dirt-free cracks for perfect sealing every time. [00:33.080] The Stiff Witch Road Broom has a long handle to make sweep-outs comfortable. The rounded head of the broom uses rugged polypropylene bristles that are stiff yet flexible and are perfect for penetrating deep into narrow holes and cracks, leaving an area free of debris. [00:48.500] The Stiff Witch Road Broom is available individually or in bulk orders. There is a reason unique paving materials has brands to which all others try to compare. For more information about this amazing product, please give us a call today at 800-441-4880 or visit our website you see on the screen.

THE VIDEO

01:10 · Landscape format

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